Sunday, March 3, 2013

Social Media Marketing for Digital Photographers (Wiley Desktop Editions)

Social Media
Social Media Marketing for Digital Photographers (Wiley Desktop Editions)
Lawrence Chan (Author)
4.5 out of 5 stars(46)

New!: $29.99 $19.79 (as of 03/03/2013 15:18 PST)
65 Used! | New! from $7.48 (as of 03/03/2013 15:18 PST)

Professional

Teaching photographers how to use social media to grow their businesses --With the rapid rise of both digital photography and social media, amateur photographers can now turn what was once a hobby into a thriving business. Social media sites such as Twitter, Facebook, LinkedIn, and Flickr offer loads of exciting marketing opportunities. This practical guide from a well-respected marketing strategist shows you how to take advantage of social media to grow a profitable photography business. If you've been wondering which social media sites to use, how to use them, how often to use them, and more, this book is for you.

  • Guides you through how to market your photography business on Twitter, Facebook, LinkedIn, Flickr, and other social media sites
  • Shows you how to translate your use of social media into increased profits
  • Helps you answer such questions as "Which sites should I use?" and "How do I get started?"
  • Provides invaluable insights from top photographers discussing their social media business success stories
Whether you're just starting a professional photography business or are a seasoned pro looking for good advice on using social media to promote yourself, Social Media Marketing for Digital Photographers is the book you need.
  • Rank: #279725 in Books
  • Published on: 2011-11-29
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.09" h x .55" w x 7.36" l, 1.39 pounds
  • Binding: Paperback
  • 272 pages

Description #1 by Alibris:


Description #2 by Alibris:


The Fast Track Photographer Business Plan: Build a Successful Photography Venture from the Ground Up

The Fast Track Photographer Business Plan
The Fast Track Photographer Business Plan: Build a Successful Photography Venture from the Ground Up
Dane Sanders (Author), David DuChemin (Foreword)
4.2 out of 5 stars(14)

New!: $16.99 $11.55 (as of 03/03/2013 01:04 PST)
73 Used! | New! from $6.31 (as of 03/03/2013 01:04 PST)

Professional

NEW RULES FOR A NEW BUSINESS WORLD

Thinking about starting a photography business? The first thing you need to know is that the rules have changed. Yesterday’s business models have collapsed. Creating a successful business in today’s "Digi-Flat" era requires a sharp new approach, one that Dane Sanders has practiced successfully and taught at Fast Track workshops and seminars all around the world. Some of the things you'll learn in this book:

How to turn the very technologies that are "killing" professional photography—such as the Internet—into your tools of success

-How to lead your business, not let your business lead you
    
-How systematizing, scaling, and outsourcing are critical concepts even for a one-person business

-How to radically rethink marketing, sales, and customer service for the 21st century

-How to hone a creative vision that works—the most powerful step you can take as a businessperson

The Fast Track Photographer Business Plan is not about building a "traditional" business plan that looks good on paper and impresses investors. It's about creating a vibrant, living business plan that will help you thrive in today's digital "Wild West," where creative content is freely distributed, where no one plays by the rules anymore, and where customers have unprecedented freedom in choosing what to buy and whom to hire. It's a groundbreaking look at running a creative business. Whether you're an amateur looking to go pro or a professional whose business has stalled, Dane's practical, on-the-ground advice will launch you on the fast track to business success.

Includes free access to Dane's online "stress test" to diagnose your business's strengths—as well as where it needs help!

  • Rank: #174788 in Books
  • Published on: 2010-12-14
  • Released on: 2010-12-14
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.27" h x .71" w x 5.51" l, .57 pounds
  • Binding: Paperback
  • 256 pages

Description #1 by CDS Books and DVDS:

Explains how to create a plan for a photography business and how to maintain the business once it is up and running, in a book that includes personal stories from the author. By the author of Fast Track Photographer. Original. *Author: Sanders, Dane/ Duchemin, David (FRW) *Subtitle: Build a Successful Photography Venture from the Ground Up *Publication Date: 2010/12/14 *Number of Pages: 256 *Binding Type: Paperback *Language: English *Depth: 0.75 *Width: 5.75 *Height: 8.75

Description #2 by Rakuten.com Shopping:

Explains how to create a plan for a photography business and how to maintain the business once it is up and running, in a book that includes personal stories from the author. By the author of Fast Track Photographer. Original. *Author: Sanders, Dane/ Duchemin, David (FRW) *Subtitle: Build a Successful Photography Venture from the Ground Up *Publication Date: 2010/12/14 *Number of Pages: 256 *Binding Type: Paperback *Language: English *Depth: 0.75 *Width: 5.75 *Height: 8.75

Description #3 by eBay - grandeagleretail:

Store Search search Title, ISBN and Author The Fast Track Photographer Business Plan: Build a Successful Photography Venture from the Ground Up by Dane Sanders Estimated delivery 3-12 business days Format Paperback Condition Brand New Shows professional photographers how to build a business poised for growth. This book helps readers devise an overall business strategy to support their creative vision, with crucial techniques for running a creative business. Publisher Description NEW RULES FOR A

Saturday, March 2, 2013

Lighting for Product Photography: The Digital Photographer's Step-by-Step Guide to Sculpting with Light

Lighting for Product Photography
Lighting for Product Photography: The Digital Photographer's Step-by-Step Guide to Sculpting with Light
Allison Earnest (Author)
5.0 out of 5 stars(5)

Download: $15.39 (as of 03/02/2013 15:25 PST)

Professional

From magazine ads to web applications, this instructive handbook details the ever-expanding area of product photography and discusses the unique skills required to be successful. Beginning with the basics for creating professional-looking shots, the qualities of light and the rendering of color and texture are covered while the tools to be used for controlling those qualities is explained through a step-by-step lighting setup. The latter half of this guide compiles images created on actual assignments, depicting a variety of products photographed in a range of settings. Each image is accompanied by a discussion of the client’s intent and the realization of those objectives. Offering procedural images, diagrams, and set-up shots to illustrate the addition and modification of light sources, problems can be identified and corrected on-set making this an invaluable tool for amateur and professional photographers alike.

  • Rank: #130032 in eBooks
  • Published on: 2013-02-01
  • Released on: 2013-02-01
  • Format: Kindle eBook
  • Number of items: 1

Description #1 by eBookMall.com:

From magazine ads to web applications, this instructive handbook details the ever-expanding area of product photography and discusses the unique skills required to be successful. Beginning with the basics

Description #2 by eBay:

author allison earnest format paperback language english publication year 14 03 2013 subject the arts subject 2 photography title lighting for product photography the digital photographer s step by step guide to sculpting with light author earnest allison publisher amherst media publication date feb 01 2013 pages 160 binding paperback dimensions 0 60 wx 10 00 hx 7 90 d isbn 1608955443 subject photography commercial description from magazine ads to web applications this instructive handbook det

Description #3 by eBay - grandeagleretail:

Store Search search Title, ISBN and Author Lighting for Product Photography: The Digital Photographer's Step-By-Step Guide to Sculpting with Light by Allison Earnest Estimated delivery 3-12 business days Format Paperback Condition Brand New From magazine ads to web applications, Lighting for Product Photography covers the ever-expanding area of product photography and discusses the unique skills required to be successful. Beginning with the basics for creating professional-looking shots, the qu

Successful Self-Promotion for Photographers: Expose Yourself Properly

Successful Self-Promotion for Photographers
Successful Self-Promotion for Photographers: Expose Yourself Properly
Elyse Weissberg (Author), Amanda Sosa (Author)
4.7 out of 5 stars(11)

Download: $9.99 (as of 03/02/2013 04:03 PST)
2 Used! | New! from $9.99 (as of 03/02/2013 04:03 PST)

Professional

There’s much more to being a professional photographer than simply taking great pictures. Today’s self-employed photographers must have marketing savvy to spare. This guide from a widely known and respected industry insider provides that—and much more.

In Successful Self-Promotion for Photographers, freelance photographers learn what they must do to improve their skills after the pictures have been developed. Featuring sections such as “Focus Your Image,” “Sharpen Your Client Focus,” “Identify Your Market,” and the ever-important “Spot Trends,” here are dozens of surefire strategies for selling services, staying on top of the latest market trends, and winning enough high-paying work to survive and thrive in this very competitive business. For any photographer looking to make it big behind the lens, this indispensable reference shows how to get the right exposure every time.

  • Rank: #548028 in eBooks
  • Published on: 2013-02-27
  • Released on: 2013-02-27
  • Format: Kindle eBook
  • Number of items: 1

Description #1 by Powells.com:

Photography-Photography Business

Description #2 by Barnes & Noble - GICW Books:

Categories: Photography->Marketing, Photography->Business methods. Contributors: Elyse Weissberg - Author. Format: Paperback

Description #3 by Barnes & Noble - Sierra Nevada Books:

Categories: Photography->Marketing, Photography->Business methods. Contributors: Elyse Weissberg - Author. Format: Paperback

Friday, March 1, 2013

Beautiful Beasties: A Creative Guide to Modern Pet Photography

Beautiful Beasties
Beautiful Beasties: A Creative Guide to Modern Pet Photography
Jamie Pflughoeft (Author)
4.6 out of 5 stars(38)

New!: $29.99 $17.73 (as of 03/01/2013 13:28 PST)
48 Used! | New! from $14.57 (as of 03/01/2013 13:28 PST)

Professional

The book pet photographers have been waiting for: a comprehensive guide to professional modern pet photography

Everyone who has ever trained their camera on a domestic animal knows how challenging it can be to get great shots of them. These unpredictable 'beautiful beasties' won't hold poses, smile and say "cheese" like a human will, and their erratic movement can have you spinning dials and pushing buttons on your camera so fast it will make your head spin. Whether you are an advanced amateur with a passion for photographing pets, or a professional pet photographer generating revenue with your services, this guide will show you how to create engaging, high-quality, professional pet photos from start to finish. 

  • With pet owners comprising more than 62 percent of Americans, pet photography has become a popular trend among photographers, with more and more pet owners wanting to have their furry family member's mugs captured for posterity.
  • Zeroes in on pet photography as a professional service, and offers advice on how to price, how to brand your business, how to work with clients, build your portfolio, create a solid workflow and develop your own unique style.
  • Explains how to work with animals from a behavioral standpoint, capture engaging expressions, create variety in photo sessions, pick interesting locations, edit for better images, work with multiple animals, photograph pets in a studio, and much more.
As the first serious comprehensive professional guide to pet photography on the market, Beautiful Beasties has what passionate hobbyists and professional photographers need to capture memorable pet photos.

  • Rank: #24073 in Books
  • Published on: 2012-09-11
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.17" h x .79" w x 7.36" l, 2.00 pounds
  • Binding: Paperback
  • 352 pages

Description #1 by eCampus.com:

Beautiful Beasties : A Creative Guide to Modern Pet Photography, ISBN-13: 9780470932278, ISBN-10: 0470932279

Description #2 by eBookMall.com:

The book pet lovers have been waiting for: professional advice on pet photographyEvery pet parent knows how difficult it is to get that calendar-quality photo of a beloved cat or dog. This guide to pet

Description #3 by Alibris: